AIRY AROMA
Product design | Packaging design | Art direction
The CEO and founder of Airy Aroma envisioned creating new collections inspired by the concept of Artistry. The first scent, Elegant Harmony, draws inspiration from ballet, while the second, Blissful Harmony, is influenced by music. The collections include a stone diffuser set and two fragrant oils, complemented by a reed diffuser and two refill bottles.
For these projects I worked closely with the founder and suppliers to conceptualise the designs for the stone and reed diffusers, refills and oils. I also designed all outer packaging, care cards and labels for these new products.
In addition to developing the visual elements for the products, I also styled and directed the product shoots, ensuring the imagery captured the essence of elegance and creativity embodied by the collections.
Above and below are some of the initial ideas I explored while developing the reed diffuser. There was a particular focus on spheres to keep the look connected to the diffuser of the original collection.
The stone diffuser and fragrant oils. Images from the product shoot.
A closer look at the fragrant oil packaging I designed. The custom illustrations for each scent take center stage, capturing the essence of the ballet and music that inspired Elegant Harmony and Blissful Harmony.
Other projects
